BidPay was an web site, established in 1999 by Steve Chin and Marek Bradbury that allowed auction buyers to purchase online using their . BidPay was purchased by /Western Union in 2001 for an undisclosed sum. BidPay was rebranded as “Western Union Auction Payments” in 2003 which led to confusion with ‘s services; the online auction payment service reverted to the BidPay name in 2004. BidPay ceased operations on 31 December 2005 and was purchased for USD 1.8 million in March 2006 by , which announced its intention to relaunch BidPay. BidPay had over 4 million registered users worldwide at that time.

BidPay was a popular payment method for auction sellers based in North America because there was no or reversal risk, as there was with competing services such as PayPal. The buyer of an item or service was responsible for all fees, and US sellers had the option of receiving an payment direct into their bank account. However, when a buyer successfully made a chargeback in a disputed transaction, BidPay ended up taking the loss rather than the seller.

BidPay was relaunched in June 2006 based on an operating model similar to that of a for auction sales. Sellers were now responsible for all fees, and had to have a US-based bank account that accepted ACH payments, since money orders were no longer issued. Before approving payment, Bidpay reviewed payments via automated fraud checks. Also sellers had to ship by a shipper. Bidpay would assume the risk of chargebacks if the seller followed all the requirements under the user agreement., Inc. finally discontinued operations on December 31, 2007.

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